Tata housing introduces online payment gateway

PUNE: After successful implementation of an online payment gateway to book an apartment in 2013, Tata Housing has announced the launch of an integrated payment gateway which will allow customers to complete the entire home-buying transaction online. Through this, consumers will now be able to purchase Tata Housing and Tata Value Homes projects across the country in 3 easy steps on www.tatahousing.in and www.tatavaluehomes.com through debit/credit cards and net banking.
Brotin Banerjee, managing director and chief executive officer of Tata Housing Development Company said, "What started as an experiment in late 2013 has now emerged as the fastest growing channel of sales for the industry. With increasing penetration of the internet, we expect this trend to go up in the coming future. Our consumers have always been the focus of our initiatives; keeping in mind their evolving needs and introducing the option of online payment solution is a step further in that direction."
He added, "Our latest offering has simplified the process of payment for our customers. Our payment gateway is designed to ensure that the entire transaction done online is safe and transparent. With this, we have expanded the boundaries of home buyers since they are not encumbered by geographical limitations and can purchase homes that are located in any part of India."